West Lake Longjing Green Tea
Toasted Bean · Orchid · Savory
Fresh, delicate, and often associated with toasted-bean and subtle floral notes.
YUNSHO TEA ORIGINS · CREATOR BRAND KIT
A Different Way
to Experience Tea.
Discover Chinese Tea Through Flavor,
Ritual & Everyday Life
THE GONGFU WAY.
THE MINDFUL PAUSE.
A guide for creators sharing Chinese loose-leaf tea, thoughtful rituals, and honest tasting experiences.
CHAPTER 01 / THE BRAND
About the Brand
Tea can be an exploration of flavor, a moment to slow down, or a simple way to connect with others.
Yunsho Tea Origins is a Chinese tea brand sharing thoughtfully selected loose-leaf teas and artisan teaware with tea lovers around the world.
We celebrate the character of the leaf, the craft behind its making, and the pleasure of preparing and sharing a cup. From fresh green teas and fragrant oolongs to rich black teas and aged teas, each offers something different to discover.
Inspired by the Chinese Gongfu tea tradition, we make this experience approachable for modern life. You don’t need to be a tea expert or master a complicated ritual. Just bring your curiosity and enjoy the moment.
OUR PHILOSOPHY
“The Gongfu Way. The Mindful Pause.”
CHAPTER 02 / TEA & TEAWARE
Meet the 9 Origins Tea Sampler
Nine teas. Five tea types. Many ways to find your favorite.
The 9 Origins Tea Sampler is an approachable introduction to Chinese loose-leaf tea. It brings together nine individually wrapped teas across five tea types, making it easy to compare flavors without committing to a single style.
Try them side by side. Notice the aroma of the dry leaves, the color of each infusion, the texture on your palate, and how the flavor changes over repeated steeps. Your own experience is the best place to start.
What’s included
- West Lake Longjing Green Tea
- Silver Needle White Tea
- Zhangping Shui Xian Oolong Tea
- Honey Orchid Dancong Oolong Tea
- Auspicious Aroma Wuyi Rock Tea
- Feizi Xiao Wuyi Black Tea
- Wild Forest Sun-Dried Black Tea
- Yiwu Raw Pu-erh Tea
- Yiwu Ripe Pu-erh Tea
What’s included
- West Lake Longjing Green Tea
- Silver Needle White Tea
- Zhangping Shui Xian Oolong Tea
- Honey Orchid Dancong Oolong Tea
- Auspicious Aroma Wuyi Rock Tea
- Feizi Xiao Wuyi Black Tea
- Wild Forest Sun-Dried Black Tea
- Yiwu Raw Pu-erh Tea
- Yiwu Ripe Pu-erh Tea
51.3 g total · 9 individually wrapped tea pouches · Origin: China
01 / CREATOR GUIDE
A Few Teas to Explore
Use these as starting points—not as tasting instructions. Share what you personally notice.
Silver Needle White Tea
Delicate · Soft · Subtle
A gentle white tea to explore slowly. Describe its aroma, texture, and finish in your own words.
Honey Orchid Dancong Oolong Tea
Orchid · Honey · Ripe Peach
An expressive oolong known for distinctive floral fragrance and honeyed, ripe-fruit notes.
Auspicious Aroma Wuyi Rock Tea
Roasted · Layered · Full
Explore the depth of a Wuyi oolong and the way its aromas evolve through repeated infusions.
Wild Forest Sun-Dried Black Tea
Wildflowers · Ripe Fruit · Honey
Aromatic and rounded, with flavor notes that can evoke wildflowers, fruit, and honey.
Yiwu Raw Pu-erh Tea
Wildflowers · Ripe Plum · Sweet Finish
Notice how aroma, texture, and finish develop across multiple infusions.
Zhangping Shui Xian Oolong Tea
Floral · Creamy · Sweet
Soft florals, a creamy mouthfeel, and a gentle sweetness that lingers after each sip.
Feizi Xiao Wuyi Black Tea
Aromatic · Smooth · Sweet
Enjoy the aromatic, smooth character of this distinctive Wuyi black tea.
Yiwu Ripe Pu-erh Tea
Aged Wood · Dried Dates · Mellow
Deep, mellow and woody, with soft notes reminiscent of dried dates.
Flavor notes reflect natural sensory impressions, not added ingredients. Individual experiences vary.
02 / CREATOR GUIDE
All the Flavor, Naturally
Orchid, honey, ripe fruit, or nutty notes — none of them are added. They develop naturally through the tea plant, its terroir, and traditional craftsmanship.
Tasting notes describe the natural sensory experience of the tea; they are not added ingredients. Individual perceptions vary.
03 / CREATOR GUIDE
Choose Your Teaware
Creators may choose one of the following options to accompany their tea experience.
OPTION A
Gongfu Tea Starter Set
For a hands-on Chinese tea experience. This beginner-friendly set includes a porcelain gaiwan, two porcelain tea cups, a glass fairness pitcher, and a Yunsho carrying case. It is ideal for creators who want to explore traditional Gongfu brewing and capture the details of the process.
- A good fit for close-ups of pouring, serving, and repeated infusions.
- Offers a natural way to introduce a traditional brewing vessel.
- Learning the technique can be part of the story—no expert performance needed.
OPTION B
Glass Gongfu Teapot
A simple, intuitive way to enjoy loose-leaf tea. Its transparent body lets you watch the leaves open and observe the liquor as it develops. It is ideal for everyday tea moments and visually engaging brewing content.
- A gentle entry point for creators new to Gongfu tea.
- Great for showing leaf movement and liquor color through glass.
- Works naturally in morning, home, or outdoor lifestyle scenes.
CHAPTER 03 / CREATIVE DIRECTION
The Content We Love
Make it feel like a moment, not an advertisement.
01
Unboxing & First Impressions
Show the packaging, sampler, teaware, and small details. Capture your first look, the dry leaves, and your honest first impression.
Possible opening: “Let’s discover what’s inside this Chinese tea sampler.”
02
The Brewing Ritual
Capture the simple movements of tea preparation: adding leaves, pouring water, serving the tea, and watching the leaves open. Keep it natural rather than overly staged.
Possible opening: “A few quiet minutes, just for tea.”
03
Tasting & Personal Experience
Share what you actually notice: aroma, texture, first sip, finish, or changes across infusions. There is no required reaction and no correct answer.
Possible opening: “I didn’t expect this tea to have such a distinctive aroma.”
These are creative prompts, not required scripts. Feel free to adapt them to your own voice and style.
01 / CREATOR GUIDE
More Ways to Tell the Story
The most compelling content helps viewers imagine the experience for themselves.
04
Flavor Discovery
Compare two teas from the sampler. Show differences in dry leaves, aroma, liquor color, texture, and finish. Focus on what surprised you.
Possible opening: “I didn’t realize tea could taste so different.”
05
Tea in Everyday Life
Bring tea into your real routine: a quiet morning, reading break, desk moment, garden, patio, or gathering with friends.
Possible opening: “My new favorite way to slow down for a few minutes.”
06
Tea, Teaware & Personal Style
Explore the feel and design of your chosen teaware. Show it in use, rather than only as a static product display.
Possible opening: “Making a little space for tea in my day.”
A comfortable home, a minimal kitchen, a garden, or another visually appealing location can all work beautifully.
02 / CREATOR GUIDE
Visual & Filming Guide
Create an atmosphere people want to step into.
Setting & Atmosphere
Choose a place where you genuinely enjoy spending time: a cozy living room, reading nook, kitchen table, a quiet morning by a window, a garden, patio, or thoughtfully styled workspace.
Natural light, wood, linen, greenery, and simple ceramics can help create a calm atmosphere. Use what you already have; you don’t need a special set or expensive equipment.
Details Worth Capturing
- The shape, color, and texture of the dry tea leaves.
- Water entering the brewing vessel and tea being poured into a cup.
- Leaves gradually opening and the color of the tea liquor changing.
- The first sip, a natural reaction, or a quiet moment after tasting.
- Your chosen teaware in use, including small details of its form and feel.
Let the Flavor Come Through
Describe what you personally notice. You might find floral, fruity, honeyed, nutty, roasted, or woody notes—or something you find difficult to describe. You do not need to repeat every tasting note from the product page.
Sound, Editing & Personal Style
Natural sounds—pouring water, setting down a cup, opening the gaiwan, or handling tea leaves—can add intimacy. Voice-over, on-camera speaking, subtitles, music, and quiet ambient sound are all welcome.
We value thoughtful, authentic storytelling over rigid adherence to a template.
03 / CREATOR GUIDE
Formats & a Simple Story Flow
Use these as helpful starting points, not strict requirements.
FORMATSUGGESTED APPROACH
Short-form video15–45 seconds for Reels or TikTok; lead with a sensory or curiosity-driven moment.
Extended tasting video30–90 seconds or longer if the story calls for it.
Photo carousel4–7 images combining product details, brewing, and lifestyle scenes.
Capture quality1080p or higher where possible; vertical 9:16 is a useful default for short-form video.
A POSSIBLE CONTENT FLOW
01
The Hook
Start with an interesting visual, question, or genuine first impression.
02
The Experience
Show the product, your chosen teaware, and the process of brewing or tasting.
03
The Discovery
Share one specific flavor, aroma, or moment that stood out to you.
04
The Invitation
Introduce Yunsho Tea Origins naturally and invite viewers to explore Chinese loose-leaf tea.
Suggested closing: “Discover your next favorite tea with Yunsho Tea Origins.”
04 / CREATOR GUIDE
What to Say — and What Not to Force
We want honest sensory storytelling, without exaggerated or unsupported claims.
Encouraged
- Share your genuine impressions.
- Describe flavors and aromas you personally notice.
- Show how tea fits into your own routine.
- Explore differences between teas.
- Introduce Chinese tea culture naturally through your experience.
- Use your own words and creative perspective.
Please Avoid
- Medical or therapeutic claims, such as treating anxiety or detoxifying the body.
- Claims that a tea is organic, caffeine-free, or pesticide-free unless verified for that specific product.
- Describing tasting notes as added ingredients.
- Exaggerated reactions or scripted testimonials that do not reflect your experience.
- Suggesting Gongfu tea requires expert-level skills.
Our loose-leaf teas are presented for their natural character, without added artificial flavorings. Tasting notes describe sensory impressions, not ingredients added to create those flavors.
When in doubt, describe what you personally experienced rather than making a general claim about every tea.
CHAPTER 04 / WORKING TOGETHER
Creator Collaboration & Usage
Keep it genuine. Keep it transparent.
Transparency
If you receive complimentary tea or teaware, payment, commission, or another material benefit, clearly disclose the relationship in accordance with applicable platform rules and advertising requirements.
Honest Experience
Please use your own opinions and describe your actual experience. You are not expected to make a positive claim you do not genuinely believe.
Content Usage & Permission
Please agree with Yunsho Tea Origins in advance on whether your content may be reposted organically, used on our website, or included in paid advertising. Any paid usage, editing rights, duration, and additional licensing arrangements should be confirmed separately.
Other People in Frame
If filming includes other identifiable people, please obtain their permission before publishing their image or likeness.
For specific campaign deliverables, please confirm the agreed format, platform, timeline, and usage permissions with our team.
01 / CREATOR GUIDE
Brand Resources
Explore the official product pages and learning resources.
- The 9 Origins Tea Sampler
Nine individually wrapped teas across five tea types.
- Gongfu Tea Starter Set
A beginner-friendly gaiwan set with cups, fairness pitcher, and carrying case.
- Glass Gongfu Teapot
A transparent, approachable brewing vessel for observing leaves and tea liquor.
- Chinese Loose-Leaf Tea Collection
Explore the current tea range by type and origin.
- Teaware Collection
Explore gaiwans, teapots, cups, pitchers, and artisan pieces.
- Gongfu Brewing Guide
Learn about the brewing method and repeated infusions.
- Our Story
Meet the brand and explore its philosophy.
YUNSHO TEA ORIGINS
Thank You for Exploring Tea With Us
Whether you choose the Gongfu Tea Starter Set or the Glass Gongfu Teapot, we hope this is an opportunity to discover new flavors, enjoy a thoughtful moment, and share a little of the world of Chinese tea with your audience.
The Gongfu Way. The Mindful Pause.